Customer:     Shenandoah Growers aka Fresh Herbs




Type of Business (description):

DSD.  They distribute, fresh herbs, living herbs and lettuce to grocery chains -



Number of sites:

100 trucks, 10 DCs (mostly acquisitions over the years)

Primary Support Contact name, email, and phone:





Primary Accounting Contact name, email, and phone:

Jeffrey Saunders

Shenandoah Growers, Inc.
 3156 North Valley Pike
 Harrisonburg, VA 22802

Office: (540) 896-6939
 Fax: (540) 896-6615
 Cell: (540) 241-5009

Oasis Solutions Group – 3rd Party Integration Team

Annette Manias -

William -

Karen Roberson -


Want to use OIS.  











Customer Model:

  • DSD:  Food Service

Sales Cycle Length:

  • 6 Months

Was there a POC or Sales Engineering Project?

  • Yes – Mitch Price has data he can provide.

Phases discussed during Pre-Sale

  • I would highly recommend you define the phases with Shenandoah to get them to agree on the roll-out plan and not let them go off in a corner and try to do too much as once because they have a habit of doing that.  
  • Phase 1 - Operational Roll-out.  Load fixed routes into DRTrack and start applying orders against those routes.     Daily routing will be managed at the location level
  • Phase 2 – Probably makes sense to roll-out DRTrack with integration to Fleetmatics first while we fine tune the forms, etc they will use with D2Link.
  • Phase 3 – D2Link and Strategic Planning (training them how to optimize their fixed routes) 
  • Phase 4+ – they have looked at TMT for fleet maintenance as well.  Just an FYI as they may bring this up.  They also have interest in integrating their payroll system (Paylocity).     

Goals of each Phase


Anticipated Time-to-Value

  • The contracts/legal process took almost 2.5 months so they are really eager to get moving.

Appian products used:


Type of Use:

  • Operational:  Fixed with Orders

Type of routing:

- Majority are single day routes.  Do have some overnights.  Vast majority of stops are deliveries but they do make vendor pick-ups as well.  

How often do they route?

  • Daily

Where will DR be installed?

  • Locally for strategic planning/fixed route creation but they will used Fixed routing in DRTrack for daily routing

Operating System


How often do they pull orders?


Number of licenses purchased:

100 trucks – have a little less

How many users?

13 Users

Interfacing with another system?

  • Use.  Sage.     They use a 3rd company called Oasis that does all their integration work.  Will need to engage them.






Sage 100

Uploading back to ERP? How often?


GPS Provider:

Fleetmatics, but they will be using D2Link

GPS Device:


D2Link Provider Name:


DRTrack Hosting:


DRTrack URL:


Products interfacing with DRTrack: (OMM)


Notes from Sales Cycle:  













Sales Documents Included:  



Notes from Implementation

First person from Appian assigned to Shenandoah Growers was Skylar. Things went bad and Peel asked for Jackson to take over the project. 

Officially two super users were trained. First one was, Darrel Miller, was turned from start to finished, everything Direct Route, DRTrack and D2link. Then Darrel was moved back to run his old department.

After Darrel went back to run his old department, Daniel Bazan joined Shenandoah Growers several months later. 

Darrel has been trained from start to finish, everything on Direct Route, DRTrack, and D2link. 

Shenandoah Growers continues to fix and update their master routes. Some of them were created with route violations or routes taken weeks to complete. 

Have been having issues with D2Link devices not tracking routes. Went over troubleshooting D2link with Daniel. 

Shenandoah Growers will be rolling out future branches.